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Category Archives: Call To Action

Teaching the Crowd... with BLOGGING!

How to Write Useful Blog Posts (That Don’t Overwhelm Your Audience)

1. Get to the Point People crave instant knowledge. No one really wants to read a long, drawn-out introduction about the point of your blog post. That’s what your headline is for. Sure, there are occasions where it’s fun hilarious…
  • Permalink
  • Posted: Apr 04 2013
  • Tags: articles, audience, blog subscription, how to write, online blogging tools
  • Comments: 5
Perfect Headline, Perfect Post

This is Where the Perfect Headline Goes

Without question, this is the first sentence in today’s post, and will serve exclusively as a means of directing readers to the next sentence. This sentence. Now we’ll contribute to today’s headline, This is Where the Perfect Headline Goes, feel…
  • Permalink
  • Posted: Aug 07 2012
  • Tags: post structure, sentence, sentences, tags
  • Comments: 6
Copywriting Instructions

Back of the Box Cooking Instructions or How to Fail at Copywriting

Solid copywriting employs helpful instructions. Imagine then my frustration as I experienced the antithesis of helpful copywriting not 4 hours ago. I was attempting to cook a nutritious meal of chicken fingers for myself and my sister when it struck…
  • Permalink
  • Posted: Jul 31 2012
  • Tags: instructions, logic, post structure, storytelling
  • Comments: 1
Words!

The Unlimited Power Of Positive Words (Part 2)

Today’s post is a sequel to The Persuasive Power Of Small Words, where we determined the following: Use words that you feel are necessary for effective communication, and cut out the excess baloney. Let’s dive in deeper: this post will analyze…
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  • Posted: Jul 24 2012
  • Tags: emotional response, how to write, positive reinforcement
  • Comments: 6
Words

The Persuasive Power Of Small Words (Part 1)

This is the first of a two-part series analyzing the importance of word choice. Part one: how much is too much? Part two (next week): a fight-to-the-death between positive and negative words. Only one will remain. Reading the Function blog for…
  • Permalink
  • Posted: Jul 17 2012
  • Tags: grammar, sentence structure, word choice, words, writing tips
  • Comments: 3
highway

Part 1: When Is The Perfect Time To Start A New Online Business? Now!

It’s easy to find reasons not to do something. You’re moving, you don’t have enough money, you don’t know enough about the field you’re interested in, etc. Start using the stressful situations in your life (such as moving to a…
  • Permalink
  • Posted: Jun 06 2012
  • Tags: business, learning, Moving, services, startup, writing
  • Comments: 2
Command

Writing Themes Thursday | Calls To Action Are Insanely Important

When was the last time you read an article that didn’t sink in? A post that you forgot about the moment you clicked outta there? If this sounds familiar, chances are you’re reading content that’s seriously lacking call to action…
  • Permalink
  • Posted: May 17 2012
  • Tags: call to action, subscribe, writing themes
  • Comments: 0
ExcitedCat

Make Your Writing Count: What You Need To Learn From The Got Milk Commercials

I want you to think of Function Writing Group when you see a witty, well-constructed and extremely helpful commercial. Sorry, I’m getting ahead of myself, or leading with the end-result in mind. Which is a good thing, says Kerry Jones…
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  • Posted: May 09 2012
  • Tags: commercials, copywriting, emotional response
  • Comments: 0
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